One of the questions everyone is asking these days is: ”How do we create an appealing in store experience?”
From mandatory masks, social distancing in stores and malls, ‘no try on’ policies, and plexiglass partitions that further restrict human interaction, shopping is just not as much fun as it used to be.
However, there are those retailers who have found ways to create a more vibrant in-store experience and in the processes are enticing consumers to come back.
In this episode, we're talking with Ishwar Chugani, Managing Director and CEO of Giordano ( EMEA ), an international apparel brand that’s famous for its high quality every day essentials.
Ishwar oversees a vast territory that starts in the Middle East and includes Africa, Eastern Europe, and Central Asia.
In the wake of the global pandemic, he managed to coordinate the successful reopening of Giordano’s stores – all done remotely – as well as quickly develop innovative ways to attract customers back into those stores – and revamp inventory management.
For more information or to contact us, please either head over to our website https://insidefashionlive.net or email us at: cs@inside-fashion.net
Visit A Seat at The Table's website at https://seat.fm