When most people talk about trendy fashion they’re usually referring to international designer brands or cutting edge street fashion.
Few would be looking to a 120 year-old image wear company whose heritage is supplying t-shirts with team logos or polos embroidered with corporate branding.
However they would be overlooking a company that has pivoted to serve the fast growing demand for show stopping garments that just happen to be represent teams, universities and corporate branding.
I’m Jane Singer and Welcome to a Seat at the Table.
Today I’m speaking with Susan Ganz, CEO of Lion Brothers.
Some of the most fantastic fan wear and image wear is being created by Lion Brothers.
In recent years the company has been able to parlay its foundation as a producer of personalized apparel into a key role in the fast growing Direct to Consumer supply chain.
Add to it Lion Brothers’ on going investment in both creative talent and new technology and you’ve got a company that makes garments that consumers love and is able to provide buyers with critical on-demand service.
Before we get started, if you’re looking to develop knitwear collections that are a ‘must-buy’, then SPINEXPO is the place to go. It’s the primary exhibition for yarns and knitwear. Spinexpo provides a well-edited selection of top quality products that are filled with creativity, as well as truly unique trend information. To learn more, go to SPINEXPO.com. You can also find a link in the show notes for this episode.
Now join me in finding out how Lion Brothers is building the next chapter in its century-old success story.
Learn more about SPINEXPO: www.spinexpo.com
Learn more about Lion Brothers: www.lionbrothers.com
The Current Situation in Sourcing: https://bit.ly/current_situtation
Visit A Seat at The Table's website at https://seat.fm