How Your Corporate Culture Might Be Sabotaging Your Market Strategy

For most companies simply trying to develop a successful business strategy while facing constantly shifting market conditions is challenging enough – without having to think about their corporate culture.

But if culture isn’t a luxury that only a handful of powerful companies can indulge in, then what about it is so important?  How can rethinking our corporate culture be that game-changer that actually gets us to our goals?

If you think your corporate culture might be sabotaging your market strategy, then Hilton Barbour could be the man to help fix that.

He’s a marketing and communications strategist by trade, and has witnessed the incredible impact that Strategy has on Culture. And vice versa.

Hilton has worked with some of the world’s most demanding Fortune 100 companies and some of the feistiest start-ups,  bring a unique perspective to that helps companies get from where they are to where they want to be.

In this episode of A Seat at The Table, Hilton talks about

– How companies end up losing their corporate culture – and how they can build it back

– Why getting internal communication right can be a game-changer

– How to build an actionable strategy – and get your entire team to lean into it

USEFUL LINKS

Connect with Hilton Barbour on LinkedIn:  https://www.linkedin.com/in/hiltonbarbour/

Hilton Barbour’s website:  https://www.hiltonbarbour.com

A Seat at The Table’s website:  https://seat.fm